NONSUMERS

Wearable Walt

NONSUMERSSERIES 01
Close-up dithered portrait of Wearable Walt

Walt, 70, is a quantified-self pioneer who tracks his sleep, steps, heart rate and stress in real time. He trusts the data completely and wants insights that help him live longer and better.

DATA TRACKED
SLEEP QUALITY
READINESS
TECHNOLOGY 09/10Early Studies

Fantastical people who only live in your marketing briefs.