NONSUMERS

Hype Hiro

NONSUMERSSERIES 01
Close-up dithered portrait of Hype Hiro

Hiro, 16, is a streetwear collector who queues for every drop. He values exclusivity, community and self-expression, and he wears his collection with pride as a statement of who he is.

DROPS QUEUED
PAIRS WORN
RESALE MARGIN
FASHION 08/10Early Studies

Fantastical people who only live in your marketing briefs.