DIY Dolores
NONSUMERSSERIES 01

Dolores, 75, is a self-care pioneer who has coloured her own hair since 1972. She trusts her instincts, rejects salon prices and wants professional salon results in the comfort of her home.
SELF-RELIANCE
MATCHES THE BOX
CONFIDENCE
BEAUTY 09/10
Fantastical people who only live in your marketing briefs.